Companies

MY Pools

Is the official partner of a number of leading companies in the world that are specialized in building swimming pools and swimming pool equipments. MY Pools company holds the largest share of the Iraq’s swimming pool market. MY pools company is building and maintaining both private and public swimming pools for the most luxurious residential projects Kurdistan knows. Large newly built cities such as Slemani Heights, Safiran city, Genjan city, New Zakho, Zozan city have chosen to work with MY pools company as well as a very large number of private customers in both Kurdish region as well as the rest of Iraq.

MY Creative Toys

Established in 2014 this company is fully dedicated to help the brand of LEGO to enter the Iraqi market. The company is the official partner for the LEGO group for the country of Iraq. MY creative toys company has opened its first “monobrand” LEGO store at the Majidi Mall in Erbil-Iraq. The company also manages the distribution of the LEGO products in whole of Iraq.

MY Food

Sante is a family company established in 1992 by Andrzej Kowalski with brothers, Wojciech and Marek. Sante is known for the quality of its products and the particular care it takes in giving customers foods that are best for their health. Today, the company is an expert in the market of healthy foods in Poland and worldwide. Its rich and diversified offer includes ca. 250 products, including: breakfast products, cookies, bran, wheat bars, groats, nuts and dried fruit, vegetable spreads and terrines, vegetable beverages etc. Among the unique products offered by Sante are premium quality , high fibre oat bran, low-sodium sea salt, Granola, Fital, Musli Lo, Smart Teens - breakfast cereal for children, and the GO ON! brand (GO ON! Peanut butter: 100% peanuts, GO! almond butter: 100% almonds, GO ON! protein bars), or the “Treasures of the Earth” series with superfoods. The high quality of the products, with no artificial additives, is the pride of Sante.

MY Outdoor Living

This member of our group promotes the benefits of outdoor living. The company offers, through its partners, a range of outdoor living solutions such as garden furniture, garden designs and on a larger scale; landscaping solutions for both private and public projects.

MY Consultants

The core business of MY Consultants is to help our customers to become even more enterprising. Our first incentive is to develop (their) entrepreneurship to be able to take the best out of their businesses. Their dreams are our starting point. Maintaining a fit organization that is strong, agile, and lean in a complex market requires focus on excellence. Our methodology is designed to strengthen organizations and to deliver transformations that create an immediate impact and a lasting advantage. Our strategy consultants work side by side with top management to help plan and implement their corporate strategies.

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Partners

Desjoyaux

Desjoyaux

Based in Lyon France, Piscines Desjoyaux is currently the world’s largest swimming-pool manufacturing group, and a brand whose leadership is known and recognized globally. Desjoyaux has introduced a dual concept that has revolutionized the swimming-pool market: an active permanent casing for the pool structure and a pipeless one-piece filtration unit that keeps the water crystal clear.

The casing was invented and patented in 1978 and was soon joined by the pipeless one-piece filtration unit, patented in 1983. Today, the company installs annually more than 12.000 swimming pools in five continents. It has over 500 showrooms and more than 5000 members of the group.

Zodiac

Zodiac

Zodiac Pool Care Europe, created in 1998, handles operations related to maintenance and water quality. Zodiac is specialized in:

  1. 1. Cleaning robots

  2. 2. Heating

  3. 3. Indoor pool dehumidification

  4. 4. Pool water treatment

Zodiac has more than 700 active patents. 35 new products in 5 years. For more than 100 years, Zodiac has built its reputation on its mission of innovation in the marine and aeronautics sectors. Zodiac Pool Care Europe allocates considerable resources to research and development of technological solutions that are high-performance and of the highest quality.

Lego

Lego

The LEGO Group is a family-owned company based in Billund, Denmark, and best known for the manufacture of LEGO brand toys. LEGO are plastic construction toys that consists of colorful interlocking plastic bricks. Lego bricks can be assembled and connected in many ways, to construct such objects as vehicles, buildings, and even working robots. Anything constructed can then be taken apart again, and the pieces used to make other objects.

Saunalux

Saunalux

Saunalux is one of the most innovative and largest manufacturers of saunas and thermal cabins worldwide. Saunalux continues to set market trends. All products are technically advanced and their safety has been put through its institutional paces. Saunalux was established in 1968 and has since evolved into an established and reputable manufacturer of saunas, infrared thermal cabins and sauna houses. Saunalux stands for excellent quality of innovation, engineering, processing and design. Their sophisticated production facilities allow the production location in Germany to provide products and services with economic efficiency and high quality!

NextPool

NextPool

NextPool Group manufactures swimming pool equipment in France. It offers pool security covers, pool liners, fitted pool covers, and salt chlorinators. The company was founded in 2004 and is based in Le Mans, France.

Scolaro

Scolaro

The company Scolaro was established 40 years ago and produced artisan wooden parasols. The company’s policy is constantly seeking for customer satisfaction and that allows to export the company’s products to more ‘than 50 countries.

Maserati

My Auto

My auto is a young department of MY Group which is importing Maserati cars from Italy to Iraqi market. Maserati is one of the world's most glamorous automotive manufacturers, rich in tradition and sporting successes. It was founded on December 1st, 1914 in Bologna, Italy by Alfieri Maserati, together with his brothers Ettore and Ernesto, as a car engineering workshop called "Officine Alfieri Maserati". In 1926 Maserati was transformed from a workshop that modified or developed cars built by other companies into a company designing, constructing and selling its own.

About

MY GROUP IS AN INDEPENDENT COMPANY 100% OWNED BY THE SHINGALI FAMILY. THE COMPANY HAS BEEN ESTABLISHED IN 1991.

THE MY GROUP IS EVOLVING EVER SINCE. STARTED AS A FOOD AND COSMETICS SUPPLIER, THE COMPANY IS NOW ACTIVE IN DIVERSE SECTORES AND HAS ITS OWN STORES AND SHOWROOMS AROUND THE COUNTRY OF IRAQ AS WELL AS VAST DISTRIBUTION NETWORK AND RELIABLE PARTNERS IN WHOLE OF IRAQ.

IT IS THE COMPANIES POLICY TO ABSOLUTELY REFRAIN FROM DOING BUSINESS WITH COMPETING COMPANIES, BECAUSE WE DO NOT LOOK UPON OURSELVES AS REPRESENTATIVES OF THE PARENT COMPANY/PRODUCER, BUT AS FULLY FLEDGED PARTNERS.

ACTIVITIES ON BEHALF OF EACH BRAND NAME OF WHOM WE ARE PARTNER ARE THEREFORE THOROUGHLY SEPARATED FROM ONE AND OTHER AND ARE STRICTLY PERFORMED UNDER THE REGARDING BRAND NAME AND NOTHING ELSE.

OTHER CHARACTERISTICS OF OUR COMPANY ARE THAT WE ENGAGE OURSELVES WITH COMPLETE DEDICATION AND PASSION FOR OUR WORK.

IN THE PAST TWO DECADES WE AS A FAMILY HAVE ACQUIRED MUCH EXPERIENCE AND KNOWLEDGE OF THE IRAQI MARKET. WE ARE FAMILIAR WITH THE RULES, THE WORK ETHICS, THE CONSUMERS AND WHAT IS IMPORTANT TO THEM.

MOREOVER WE AS LOCALS ARE FAMILIAR WITH THE STANDARDS AND VALUES OF THE IRAQI SOCIETY. WE AIM EXCLUSIVELY ON BUILDING OF LONG-TERM RELATIONS WITH OUR PARTNERS AND CUSTOMERS.

Core Values

Integrity

We conduct our business fairly, with honesty and transparency.

Excellence

We constantly strive to achieve the highest possible standards in our day-to-day work and in the quality of the goods and services we provide.

Unity

We work cohesively with our colleagues across the group and with our customers and partners, building strong relationships based on tolerance, understanding and mutual cooperation.

Responsibility

We continue to be responsible; sensitive to the needs of the communities and people we work with.

Vision

The Iraqi market is in need for high quality products and services of European and American producers. Preferably the producers should be innovative, socially engaged and not only have a profit objective, they want to be unique. These producers either do not want to become active on or have not found their way to the Iraqi market (yet) to profit of the large potential of opportunities this market has to offer.

Mission

Is applying our knowledge, experience and means in order to help convince these producers to take this step.
We operate as reliable and hard working partners and take care of the work on behalf of these producers, within the Iraqi borders.

Contacts

Address

MY Group,
100 Meter Street, Opposite to Erbil International Airport, Erbil, Iraq 44001

Phone

+964 750 144 3009